An Industrial Engineering and Digital Marketing MSc is a postgraduate degree that combines the study of industrial engineering with digital marketing.
Industrial engineering is a discipline that focuses on the optimisation of processes and systems. Digital marketing is the use of digital channels to reach and engage with customers. This course combines these disciplines.
There are many reasons why you should study Industrial Engineering and Digital Marketing at the University of Dundee.
You should have, or expect to have, a first degree in Mechanical Engineering, Electronic Engineering, Applied Physics or equivalent. You are expected to have achieved a 2:2 honours degree, or an equivalent standard. Relevant work experience is also considered, when a 2:2 degree is not achieved.
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