The increasing social, economic and political role of sport is a key feature of life in the 21st century. This Masters degree critically examines the commercialised and media-orientated world of professional sport and the increasingly important realm of community sport, recreation and physical activity. Students gain an understanding of key concepts invaluable for employment and critical engagement across all sport sectors.
Recognising that sport managers operate in a highly politicised environment, the programme reviews the role of government policy in shaping sporting opportunities and sport’s contribution to social policy agendas.
A UK 2:1 honours degree, or its international equivalent, in a relevant discipline in sport such as sport and exercise, sport management, or social sciences such as marketing and management, public policy and administration, media and communication, politics and international relations.
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The programme provides the higher-order knowledge required for early-career graduates to enter employment in the sport industries, and for current sport practitioners to advance their careers.
The qualification can lead to rewarding careers in areas such as sport marketing, sport sponsorship, sport events, sport development, sport social enterprises, sport facility management, and sport and international development.
The Master’s degree can also lead to PhD study.
Compulsory Courses:
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