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  • DeadlineStudy Details:

    MSc 1 year full time

Course Description

Enhance your understanding of the business and policy aspects of the fast-evolving sports industry. You’ll explore private, public and voluntary organisations.

This course has been co-developed by our Department for Health and the School of Management, with a strong influence from industry partners from both. This gives you a mix of Bath’s sporting and business expertise, delivered with a real-world focus.

You’ll cover the diverse theories and methods relevant to the sports industry. This will develop your ability to assess sports and exercise services and events, and respond to the challenges of this rapidly evolving industry.

Alongside this, you’ll study core management concepts and practices, with a focus on the types of business involved in sport and exercise provision.

You’ll cover key topics such as:

  • marketing and promotions
  • sponsorship
  • entrepreneurship and innovation
  • leadership
  • organisational culture
  • athlete management
  • policy and development
  • research design and analysis

Entry Requirements

You should have a bachelor’s honours degree or international equivalent, typically a 2:1 or above.

To apply for this course you should have an undergraduate degree in any subject.

You will need to submit a personal statement when you apply which:

*provides evidence of how your academic, professional and personal experiences equip you to meet the demands of the course

*documents and expresses your reasons for wishing to study Sport Management at the University of Bath

*outlines your subsequent and future career intentions and aspirations

We may make an offer based on a lower grade if you can provide evidence of your suitability for the degree.

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Fees

For fees and funding options, please visit website to find out more

Student Destinations

This course will prepare you for a variety of roles across the private, public, and voluntary sectors, such as:

  • sport development officer
  • sport administrator
  • sport agent
  • sport marketer
  • event manager
  • sport consultancy
  • sport entrepreneurship
  • outdoor activities or education manager

Graduates from this course have gone on to work for:

  • Scotland Triathlon
  • Team Bath
  • Royal Yachting Association
  • Theta (sportswear brand)

Others have also chosen to continue their academic study.

Module Details

Year 1

Semester 1

Compulsory units

  • Business management
  • Research methods
  • Sport leadership and athlete management
  • Sport marketing and promotional culture

Semester 2

Compulsory units

  • Business management
    Continued
  • Managing sport development
  • Research methods
    Continued

Summer

You’ll complete a dissertation or Practice Track project.

Optional units

  • MSc Sport Management dissertation
  • MSc Sport Management practice track

Find out more and apply

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