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  • DeadlineStudy Details:

    MSc 1 year full-time

Course Description

Planning for a career in marketing or strategic management, brand management, or maybe business planning in a management consultancy or a marketing agency? Do you want to challenge the status quo and make a difference?

Studying at Warwick Business School, ranked 7th in the world and 2nd in the UK (QS Business Masters in Marketing Rankings 2025), you will receive expert guidance and gain the confidence and expertise to apply the skills learnt to a variety of roles. Our unique combination of teaching, interaction with experts, and exposure to the latest contemporary content provides students with a platform to apply learned techniques to ‘real-world’ scenarios. Students undertaking the MSc Marketing & Strategy will gain the creative and analytical skillset needed to flourish in their career.

Throughout this course, you’ll critically assess how best to utilise marketing at the heart of organisational strategy. The intrinsically linked strands of this degree enhance your understanding of the broader implications of decisions for the organisation as a whole, giving you the confidence and expertise to apply your skills in a variety of roles, thereby furthering company development. This course equips the changemakers of the future.

Entry Requirements

2:1 undergraduate degree (or equivalent). This course will suit a wide variety of candidates looking to break into business and we welcome applicants from all academic fields.

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Fees

For fees and funding information please see our website

Programme Funding

We offer a variety of postgraduate funding options for study at the University of Warwick, from postgraduate loans, university scholarships, fee awards, to academic department bursaries.

Student Destinations

Graduates from this course have gone on to work for employers including:

  • Alibaba
  • Chanel
  • EssenceMediacom
  • Ipsos
  • Jaguar Land Rover
  • KPMG
  • PwC
  • Unilever

Module Details

Core Modules

  • Critical Issues in Marketing
  • Strategic Management
  • Succeeding in a Sustainable Future
  • Negotiation
  • Market Research
  • Marketing and Strategy Analytics
  • Dissertation or Business in Practice.

Optional modules

Optional modules can vary from year to year. Example optional modules may include:

  • Branding and Marketing Communications
  • Creating Value with Marketing Experiences
  • Marketing with Digital Disruption and Transformation
  • Digital Strategy and Agile Transformation
  • Design Thinking
  • Global Challenges in Management and Sustainability.

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