The programme provides students with the opportunity to study an MSc Sports Business and Management in a Russell Group University which has an excellent reputation and network within football, horse racing, cricket, rugby and other sports based on its provision of high quality education in the business of sport over the past 15 years.
Modules cover the global context of sports business, sports marketing and sponsorship, sports operations and events, and leadership in sport. In the capstone ‘Sports Business Practice’ module students will have opportunities to visit Premier League Football Clubs as well as high profile sports businesses from cricket, rugby and other sports. Students will have access to excellent sports business speakers to enhance their understanding of the practical aspects of working in the global sports business market.
Normally a 2:1 honours degree in any discipline is expected from a UK university, or an equivalent academic qualification from a similar non-UK institution is required. Non-graduates with very extensive professional experience and/or other prior qualifications may also be considered.
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You will graduate from this programme with the skills necessary to work and engage in business-related roles of sports organisations. These include marketing, finance, strategy, international development, data analytics and research, relationship management, and human resources. Students may also pursue operations-related roles.
The programme makes extensive use of guest speakers from current industry professionals which are woven into modules and smaller, informal networking events.
This 12-month programme consists of eight taught compulsory modules, each focusing on a major area of Sports Business and Management. These are followed by a 60 credit project carried out over the summer period with a choice of either Strategic Business Research for Sport (ULMS500) or Dissertation (ULMS790)
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