Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: MSc Full-time 1 year
With our marketing analytics MSc you’ll learn industry-specific skills to make strategic marketing decisions using data and evidence. You’ll use a multi-channel approach to analyse and interpret data.
If you’re curious about how data informs everyday marketing techniques and want to learn how to become a marketing analyst, then this MSc in marketing analytics is the course for you. We incorporate new and relevant industry-specific topics which are only covered by a small number of marketing analytics courses in the UK, topics include social media data analysis and text mining.
You’ll need a 2:1 degree.
We’re looking for students who have a marketing degree but you can also apply if you studied a degree with quantitative training, such as:
For fees and funding options, please visit website to find out more.
There is a growing demand for big data analysts who can provide specialist support for marketing decision-makers. Former graduates have gone onto work for BMW in China, Starbucks in Taiwan and Yoyo Wallet, a mobile payment system company based in London.
You’ll be prepared for roles such as:
marketing analyst
market research analyst
digital insight analyst
decision support consultant
data scientist
data analyst
data specialist
customer relationship management (CRM) analyst
See our website for modules
Boost your career with postgraduate study A postgraduate degree can help you to progress in your job, change career or do something amazing in a field...
