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MSc International Business and Marketing

  • DeadlineStudy Details:

    MSc Full-time: 1 year, Part-time: 2-3 years

Course Description

International business and marketing is a powerful combination if you have set your sights on a high-flying career in a leading global organisation. Our MSc equips you with the vision, professional credibility, practical skills and specialist knowledge you need to excel.

Why study this course?

  • Focus on applied analysis in international business sectors, markets and marketing as well as international policy and global strategy
  • Network with business leaders who provide guest lectures, consultancy projects, case studies and professional mentoring
  • Gain vital hands-on experience in our Financial Markets Lab, using real-world data for research into companies and markets across the globe
  • Be inspired by a teaching team with industry experience, extensive contacts and a strong profile for influential research
  • Learn alongside students from around the world, sharing experiences to deepen your understanding of global business and cultural diversity.

This multidisciplinary course is an excellent choice if you want to develop a thorough understanding of the economic, marketing, strategic, legal and cultural factors facing international business. It brings together disciplines such as strategy, international economics, marketing, brand management and law.

Drawing on real-world case studies, you’ll hone your skills in applied research as you conduct wide-ranging business, marketing, international economic and market analysis. You’ll also focus on how to create and implement strategic marketing plans which address business challenges in original ways.

Whether you want to step up the career ladder, change paths or pursue your passion for a subject you love, you can transform your world with postgraduate study at the University of Derby.

Located in the heart of England, Derby has great transport links with the rest of the UK. This central position means that the city has a long-standing reputation for innovation and industry. We have strong connections with a range of regional employers to support your studies through applied learning, guest lectures and other opportunities.

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Fees

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Module Details

International Economics for Business and Finance, Market Analysis, Intellectual Property in the Digital Age, International Business Theory and Strategy, Creating and Managing Brand Equity, Advanced Diversity and Inclusion, Implementing Integrated Marketing Communication, Mergers and Acquisitions, International Finance, Independent Study: Research Methods, Independent Study: Dissertation.

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