Postgraduate Studentships - Search for funding opportunities.
Postgraduate Studentships - Search for funding opportunities.
Study Details: PGDip
The Chartered Institute of Marketing (CIM) Postgraduate Diploma in Marketing is a high-level two-stage qualification that demonstrates specialist professional knowledge and skills across many subject disciplines. It is also a primary route to Chartered Marketer status.
The qualification’s focus is on the strategic aspects of marketing management and is therefore suited to marketers who have gained a significant level of experience and/or knowledge in marketing.
Key Information
•Experienced marketers bring real-world scenarios to the classroom
•Flexible mix of part-time teaching or online distance learning
•Our links with the business world provide networking opportunities
•Personal tutor support via email or telephone outside classroom hours
•Part-time timetable fits around your schedule
•Free careers service offers specialist, one-to-one advice
The Chartered Postgraduate Diploma in Marketing is the pinnacle of Chartered Institute of Marketing qualifications and the primary route to Chartered Marketer status. Designed for senior-level marketing managers who work at a strategic level, you’ll learn specialist knowledge and skills across the latest marketing disciplines.
Our CIM courses are designed for busy professionals. Taught part-time to fit around your schedule, they combine distance learning and face-to-face classes one evening a week. You can complete our CIM courses part-time in 12 months – the Chartered Postgraduate Diploma also has a practical assignment (Stage Two) which can be taken as part of Professional Development (PD) and count towards your Chartered status.
For all the courses, there are four start dates a year in January, March, June and September.
Our CIM tutors are experienced academics and marketing practitioners, with excellent track records of teaching the CIM syllabus. Using state-of-the-art teaching methods and industry software, they’re dedicated to helping you pass your exams and gain valuable skills that you can take straight into the workplace. You’ll be supported at every stage with one-to-one sessions, phone and email contact.
Our free careers workshops provide additional skills training beyond the syllabus, showing you how to use your CIM marketing qualification for your desired career. BPP also offers a unique Pass assurance scheme.
Your business can get even more out of our teaching with a tailored CIM course for groups of eight or more. BPP is the sole provider for some of the world’s largest companies, with over 35 years of professional training experience in our CIM courses.
If you would like to book a CIM course for your business contact out Client Services Team.
You can study at one of our UK, in your own time via our Online Classroom, or with our online and paper-based distance learning packages. Whichever option you choose, we’ll keep you focused on what you need to know to pass your exam.
NEW – Online Classroom
A dynamic study experience that combines the flexibility of distance learning with the support of a traditional classroom. Available for all papers, it’s ideal if you can’t commit to fixed study sessions. You also get Free Pass Assurance. Learn more about BPP Online Classroom.
Our Chartered Institute of Marketing courses are designed for busy professionals, so we offer flexible, part-time study that lets you balance work and home with gaining a world-class professional qualification.
You’ll study each module with a mix of:
Taught classes take place from 6pm to 9pm one evening a week – over a period of nine to 11 weeks leading up to your assessment. These classes focus on key syllabus topics, practical application and exam or assignment technique to get you fully ready for your assessments.
Our distance learning course enables you to study at a time, pace and place that suits your lifestyle. This option gives you added flexibility, but it still covers all aspects of the syllabus, so you don’t miss out on core subject areas. Throughout your studies, expert support is also available from our experienced tutors.
In the modules requiring exams, there are opportunities to practice and improve your exam technique. In addition to this, a mock exam allows you to practice your technique under exam conditions.
All exams are marked by your tutor who will provide you with feedback, ensuring you are able to provide the examiners with exactly what they are looking for in a good script.
Our experienced CIM tutors will give you time management tips and question techniques to help you excel in all your assessments. Each workshop reinforces your understanding of the key theories and scrutinises frequently-examined areas, using past exam questions and assignment models.
Assessment workshops include:
You’ll also have mock exams to practice your technique under real exam conditions. Your tutor will give you detailed feedback so you know exactly what the examiners are looking for.
A dynamic study experience that combines the flexibility of distance learning with the support of a traditional classroom. Available for all CIM modules, it’s ideal if you can’t commit to fixed study sessions
For our Chartered Postgraduate Diploma you need to meet one or more of the Chartered Institute of Marketing’s admissions criteria:
You are recommended to have one of the following qualifications as a minimum prerequisite:
In addition to:
You will need to have completed Stage One or a previous version of the CIM Postgraduate Diploma.
English language requirements
If English is not your first language, you’ll also need to provide evidence of at least IELTS 6.5 or Trinity ISE III or Trinity ISE IV.
Stage One consists of four modules to attain a Postgraduate Diploma in Marketing.
You can complete Stage One part-time in 12 months by studying one module per assessment period. We recommend studying in the following unit order:
On completion of this module you will be able to:
On completion of this module you will be able to:
On completion of this module you will be able to:
On completion of this module you will be able to:
Stage Two is a work-based project that develops your ability to implement research and business projects – completing Stage Two achieves the full Chartered Postgraduate Diploma in Marketing.
This qualification comprises a work-based project, designed to develop your professional skills and competencies to successfully implement research and business projects.
Part of the process will be to evaluate the role of these skills in the project and the extent of the achievement of the intended outcomes. It will also enable you to evaluate your own behavioural changes in order to develop skills for interaction at a higher level, i.e. at a strategic and board level.
If you wish to achieve this top-level qualification, you will need to hold the Professional Postgraduate Diploma in Marketing and be suitable for MCIM status, which ensures you have a significant amount of relevant management experience.
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