MA Advertising

Interested in making a difference in the world and pursuing a personally rewarding career? This course will allow you to develop the skills needed to lead brands in meeting the demands of consumers to address urgent social and environmental challenges.

Why study MA Advertising at BU? 

• Develop your knowledge and skills by working on live briefs set by our network of advertising agencies
• Develop and enhance your ability to devise, articulate and interrogate ideas
• Gain an in-depth understanding of – and the ability to respond to – the issues and challenges currently facing the industry
• Learn to see strategy as a powerful creative practice
• Make contacts and connections with our network of agencies and leading speakers from industry
• Enter the Data & Marketing Association (DMA) Talent Marketing Challenge and attend creative and data workshops held throughout the year.